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Dernière version du 25 octobre 2025 à 05:59


888 agrees to buy William Hill organization


9 September 2021
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888 Holdings has actually accepted buy William Hill's European service from its US owner in a deal worth ₤ 2.2 bn.
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The online betting firm stated the yohaig code deal with gambling establishment huge Caesars Entertainment would consist of William Hill's 1,400 UK betting shops.


888 president Itai Panzer said the acquisition would "produce among the world's leading online betting and gaming groups".


The offer is set to develop a combined group with more than 12,000 workers.
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It will intend for savings of about ₤ 100m a year as a result of the purchase.


888 said the acquisition would give it "significantly enhanced direct exposure to sports wagering, the world's biggest and fastest growing online sector, with the addition of an iconic sports brand".
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It also stated William Hill's High Street presence was an essential element behind the move.
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Mr Panzer added: "Our strategies are likewise complementary, being digitally led, consumer focused, and dedicated to player defense and raising market standards around much safer betting.


"We are likewise delighted about the chances that the retail service supplies and see significant brand name advantages."
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William Hill president Ulrik Bengtsson stated: "The William Hill and 888 strategies are extremely complementary with an outright concentrate on the product and client experience.


"Scale is significantly essential in our sector and the mix of the businesses will offer an effective alignment of brand names and technology."


An auction for the non-US side of William Hill's company, that includes online operations throughout the UK and Europe, was started by Caesars Entertainment after it had actually acquired the gaming giant in April for ₤ 2.9 bn.


The Caesars Palace casino owner just desired the firm's US operations and stated from the outset that it planned to bet9ja's welcome offer other parts of business once the offer had actually gone through, sparking a race to purchase.
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Tom Reeg, chief executive of Caesars Entertainment, stated that he was "thrilled" the yohaig code firm had "found an owner for the William Hill organization outside the US which shares the same goals, methods and longer-term ambitions of that service".


US private equity company Apollo was also in the running for the purchase of the European business.


888's takeover is still based on shareholder approval, and it will also require to be given the go-ahead by the Financial Conduct Authority.


Lord Jon Mendelsohn, chair of 888, stated: "Our company believe the acquisition will produce substantial value for shareholders, creating a combined company with leading innovation, items and brands throughout sports wagering, gaming and poker, supported by top-notch management skill from both organizations."
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Founded in 1934, the William Hill brand name began out when its founder established a postal and phone-based wagering company.
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It opened its first betting stores in the UK in the mid-1960s, soon after their presence on High Streets was made legal.


Questions had been raised about the value of the yohaig code brand name's bricks-and-mortar stores, which were mostly closed throughout the pandemic.
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In August in 2015, the company stated it would not be resuming 119 of its wagering shops after coronavirus lockdowns, stating it did not expect consumers to return in the numbers seen before the pandemic.


William Hill to close 119 wagering shops


5 August 2020